Taronga Zoo was extending their experiential accommodation with a new architecturally designed (cox architecture), sustainable retreat, connecting directly to the Zoo.
Communicating the connection between the original custodians of the land, the Cammeraigal people, and the native flora & fauna within the Retreat was the key objective.
Each guest-room block was assigned a native animal; Bandicoot, Bilby, Brolga, Echidna & Emu, represented as a silhouette in keeping with the overarching brand-mark, positioned within an abstracted illustration of its natural habitat. Working alongside Indigenous artist Tim Moriarty to establish an illustrative style that communicated the essence of nature.
A custom variant of the habitat illustration was applied to each sign type to provide an ever changing, natural feeling across the site.
All designs were overseen and approved by local Cammeraigal custodians.